P.Ink Day

p.ink // inspired by story

Breast cancer doesn’t have to leave the last mark.

Breast cancer is the second most common cancer among women in the United States (CDC, 2021). Once the surgeries, chemotherapy, radiation, and possible reconstruction is past, Personal Ink (P.Ink) steps in to help women find a deeper level of healing. Each October, tattoo studios across the country close their doors for a day to give breast cancer survivors a free, scar-covering tattoo and an opportunity to find closure with beautiful artwork. All tattoos are donated by talented and trained tattoo artists who are experienced in tattooing over scar tissue. As of 2021, over 60 women have received tattoos during the annual Minneapolis P.Ink Day.

THANK YOU to Missie, Sue, and Stacy for sharing their stories with us — and to all of the P.Ink volunteers that made the day possible. We were honored to be there to capture P.Ink Day, and are proud to share their story with you.

The Austin Bruins are proud to be a key feature in the town’s annual Paint the Town Pink celebration and fundraiser and for the ninth consecutive year, the Bruins will host a Paint the Rink Pink game to raise cancer awareness and funds for cancer research at the Hormel Institute. For the Bruins game on Saturday, February 2 against the Minnesota Magicians, Riverside Arena ice will be dyed pink while the team dons specialty pink uniforms complete with a sublimated pattern created with names submitted by the Austin community of those who have been affected by cancer. These game-worn jerseys will be available to fans during a post-game auction. During the auction, Bruins players will be entertaining the crowd with self-created skits which will run the gamut from songs and dance numbers, comedy routines, or other exciting events.

p.ink day

Missie’s story // Minneapolis 2021

credit //

Directed By: Tyler Eichorst

Executive Produced By: Hannah Ginder

Shot By: Tyler Eichorst + Alyse Iorio

Edited By: Alyse Iorio

This film was donated and created as a part of acowsay’s Inspired by Story™ program.

Inspired by story

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